The term ‘Digital Single Market Strategy’ seen in the news refers to

The correct answer is EU (European Union).

Step-by-Step Explanation:

1. What is the Digital Single Market Strategy?
The Digital Single Market Strategy is a policy initiated by the European Union (EU) aimed at ensuring the free movement of goods, persons, services, and capital where individuals and businesses can seamlessly access and engage in online activities under conditions of fair competition, regardless of their nationality or place of residence.

2. Key Objectives of the Strategy:
- Better access for consumers and businesses to digital goods and services across Europe.
- Creating the right conditions and a level playing field for digital networks and innovative services to flourish.
- Maximizing the growth potential of the European digital economy by building a connected digital economy and society.

3. Conclusion:
Since this initiative was launched and adopted by the European Commission, the term 'Digital Single Market Strategy' is associated directly with the EU.