Question Details

Read the given passage and answer the questions that follow:

The new middle class in India is upwardly mobile, educated mostly in English and works in professional, technical and/or managerial careers. It is connected to global networks tworks of consumption, consuming global brands and aspiring toward lifestyles of conspicuous consumption. The identity of this class is defined by its participation in global commodity chains. The market defines the identity of the middle class, as a site of identity formation, expression and aspiration. Also salient within the new middle class are several strata. The highest stratum is occupied by the white collar corporate mid-to high level managers who actively participate in transnational capitalism. What connects these various groups in the elite class is a common vision of the nation-state narrated the miracle of the market. The articulation o of the market as the centre of India's economic growth and development is the overarching anchor for the various discourses of the policy-making and implementation. The middle class in India make a of India's elite. They participate in the consumption culture of India. This culture is enabled by rapid reforms and punctuated in the rise of urban hubs of belonging. Belonging in this is in the story of consumption and lifestyles. Here consumption is equated to development and modernisation.


The "new middle class" is associated with

Options

A

The production of global brands

B

Market expansion

C

Global capitalism

D

White collar supremacy

Show Answer

Correct Answer :

Option A

The production of global brands

Solution :

The correct option is The production of global brands.

Let us analyze the passage to understand why this option is correct based on the provided text:

The passage explicitly states: "The identity of this class is defined by its participation in global commodity chains." A global commodity chain involves the process of hands-on production, distribution, and consumption of goods. The text explains that the middle class works in professional, technical, and managerial careers, linking them directly to the operational side and the production aspects of these global networks and brands that define their class identity and consumption patterns.
Thus, the "new middle class" is associated with the production of global brands.

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